A quick Mock-up of a poster idea, I overlaid a black & white layer over the original picture to tone down the colour a bit, making the logo stand out more than anything. This concept will of course be taken further when I get to the stage where I will work on the advertising, but thats still a bit away.
Because I want the advertising to feature the new brand and packaging, it will need to be the last consideration in the brief, making the process very linear.
Because I want the advertising to feature the new brand and packaging, it will need to be the last consideration in the brief, making the process very linear.
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